Richard Abiola Ogunsola

Innovative Product Manager (CSPO)

Lagos, NG.

About

Highly accomplished Product Manager with nearly a decade of experience launching, scaling, and optimizing digital products across FinTech, Banking, SaaS, and Consumer Tech sectors. Proven leader in roadmapping, agile delivery, and data-driven decision-making, consistently driving significant increases in product adoption (up to 20%), user engagement (up to 45%), and revenue generation (N18B+ in deposits). Passionate about leveraging AI and emerging technologies to build user-centric solutions and lead cross-functional teams in delivering high-impact products.

Work

Sterling Bank Plc

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Senior Product Manager

Lagos, Lagos State, Nigeria

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Summary

Led product development lifecycles, digital strategy, and strategic partnerships for key digital offerings within FinTech, Banking, and Consumer Tech, driving significant efficiency gains and market expansion.

Highlights

Spearheaded end-to-end product development for Torrista, GoTrip, and Thrupas, integrating AI to reduce bank and partner travel payment expenses by 20% and enhance automation by 60%.

Drove a 20% increase in product adoption for core digital offerings (One Bank, Café One, Specta) by optimizing the new-user activation funnel, boosting user retention and engagement by 45%.

Oversaw the digital strategy for Qoray, leading to a Guinness World Record achievement and the successful launch of Nigeria's first Electric Vehicle commercial charging stations.

Developed and launched Uncover Naija, a digital cultural repository hosting 1,000+ local content/assets, in partnership with Nigeria's Federal Ministry of Tourism.

Designed and executed customer acquisition strategies, expanding the business portfolio by 22% and generating over N18 billion ($12M) in deposits and N12.3 billion ($8.2M) in risk assets.

Led strategic partnerships and API integrations with MTN Nigeria's See Naija and My Lagos App, creating a frictionless ecosystem that delivered seamless navigation, entertainment, and localized payment experiences for diasporans.

BetterHalf.ng

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Growth Product Manager

Remote, International, Nigeria

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Summary

Managed growth initiatives and product development for an AI-powered social networking app, leading remote teams and driving user acquisition and revenue growth across multiple regions.

Highlights

Led remote cross-functional teams (Nigeria, India, UK) in the development and launch of an AI-powered social networking app, acquiring 11,000+ new users and generating N40 million ($72,000) in revenue within 6 months.

Integrated continuous user feedback loops into product development cycles, significantly improving user experience (UX) and boosting retention and subscription rates.

Implemented structured workflows and asynchronous communication tools, enhancing cross-timezone collaboration for remote teams and improving project delivery efficiency.

Elbe Pharma

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Product Marketing Specialist

Lagos, Lagos State, Nigeria

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Summary

Orchestrated product marketing campaigns and strategic CSR initiatives for pharmaceutical brands, significantly enhancing brand visibility, social media engagement, and community impact.

Highlights

Orchestrated successful marketing campaigns for Amatem Softgel and Darvavit brands across 3 editions of Big Brother Naija, generating over 10 million impressions and achieving 1,000% social media growth.

Forged strategic, long-term CSR partnerships with organizations like itel Mobile and Drug-Aid Africa, significantly enhancing brand awareness, loyalty, and community impact.

Transsion Holdings (Tecno, Itel, Infinix)

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Content Marketing Specialist

Lagos, Lagos State, Nigeria

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Summary

Developed and executed content marketing strategies for the Scooper App, driving significant improvements in user engagement and retention through data-driven insights.

Highlights

Achieved 60% Click-Through Rate (CTR) growth and tripled user engagement for Scooper App by deploying targeted content marketing strategies during the COVID-19 lockdown.

Improved user retention rates to 98% by strategically leveraging customer insights to develop highly effective, UX-focused content.

Khromo

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Content Strategist

Lagos, Lagos State, Nigeria

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Summary

Implemented SEO-driven content strategies and produced high-quality content across diverse global topics, significantly growing readership and establishing authority in competitive niches.

Highlights

Implemented comprehensive SEO-driven strategies, successfully expanding blog readership across Africa, Europe, and the Middle East.

Produced high-quality, in-depth content covering global Entertainment, Fashion, Intellectual Property, and Gadgets, establishing increased authority in competitive niches.

9jacashflow

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Content Developer / Social Media Manager

Lagos, Lagos State, Nigeria

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Summary

Developed viral blockchain/cryptocurrency content and managed user engagement strategies to boost blockchain adoption and secure high-value international partnerships.

Highlights

Authored viral blockchain/cryptocurrency content, including 'Bitcoin at 10', which secured high-value partnerships with Propy, Steem, and other international blockchain firms.

Managed content and user engagement strategies, significantly improving blockchain adoption and community participation.

Education

MIVA Open University

Lagos, Lagos State, Nigeria
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MBA Business Administration

University of Ibadan

Ibadan, Oyo State, Nigeria
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B.Sc. Civil Engineering

Languages

English

Certificates

Certified Scrum Product Owner (CSPO)

Scrum Alliance

Product Analytics Micro-Certification

Product School

Advanced Product Marketing

LinkedIn Learning

Inbound Marketing (Frictionless Sales)

HubSpot

Digital Marketing

Shaw Academy

Generative AI for Project Managers

PMI

Product Marketing & Management

Utiva X Sterling Academy

Skills

Product Strategy & Execution

Roadmaps, Backlog Prioritization, Product Lifecycle Management, AI Integration, User-Centric Solutions.

Agile Methodologies

Scrum, Sprint Planning, Cross-Functional Team Leadership, Agile Delivery.

Product Marketing & Go-to-Market (GTM)

Market Research, Product Positioning, Go-to-Market Strategy, Campaign Development, Customer Acquisition, Retention & Engagement, Brand Awareness, Social Media Growth.

Data & Analytics

KPI Measurement, User Feedback Loops, Product Optimization, Data-Driven Decision Making, Customer Insights.

Stakeholder Management

Partner Integrations, Vendor Negotiations, Executive Communication, Strategic Partnerships.

Tools

Jira, Notion, Trello, Mixpanel, Google Analytics, Hotjar, Figma, Webflow.

Content & Digital Marketing

SEO Strategies, Content Marketing, Social Media Management, Blockchain Content, Digital Strategy.